If you are living in a country that its native language is something rather than English language, then you may like to develop your website to offer content in the language of your own country. There are millions of websites on the Internet that are all in English language but there are billions of people on the earth that speak in a different language and are not familiar with English language. However, most of the Internet users are basically familiar with English language and could use the Internet but there are many subjects that are hard to understand for those people whom their language is not English.
Source: Ten Major Tips to Develop a Multilingual Web Site to Work
